Enloe Cardiovascular Care Campaign

Cardiovascular disease is the leading cause of death in the US, claiming 1 million lives yearly. Enloe Medical Center in Northern California embarks on a multi-year capital campaign to build a state-of-the-art Cardiovascular Care Center.

Stories of Excellence

Closing the gap

While leading the creative team at PorterCo Agency, I spearheaded the creative strategy with Enloe Medical Center to craft a multi-year marketing campaign aimed at boosting awareness and donations to support their ambitious 5-year capital campaign. Our objective: raising $5 million at Enloe.org/giving.

At the heart of my creative strategy lies the showcase of life-saving stories, each revolving around real patients from surprising demographics. These stories, often striking due to factors such as age, gender, or the gravity of their experiences, serve as poignant reminders of the critical necessity for top-tier cardiovascular care.

Funding goal achieved
6 months ahead of schedule.

Channels

  • Casey is one of the most creative people I have had the pleasure to work with. More importantly he is a person of high integrity and strong work ethic.

    Donna Ruiz, VP of HR - Sacramento Kings

  • Casey's amazing creativity, positive attitude and ability to deliver results time and time again made him an incredible asset. He is a true leader and inspires all of the people he works with.

    Heather Vaughan, SVP Marketing - PAC12

  • Casey was an amazing mentor early in my career. He was invested in my growth and always challenged me to zag when others are zigging.

    Sara Molina, Creative Director - Seattle Sounders FC